Amperity has appointed Dr Grigori Melnik as Chief Product Officer, signalling a continued focus on product innovation and growth in the customer data platform market.
Dr Melnik brings over 25 years of experience in technology leadership, having previously worked at high-growth startups and large enterprises, including Microsoft, Splunk, MongoDB, Tricentis, and most recently Cribl.
Executive appointment
As Chief Product Officer, Dr Melnik will be responsible for leading Amperity's product strategy and execution as the company pursues accelerated growth and responds to ongoing changes in the martech industry.
"Grigori is an exceptional product leader who blends deep technical expertise with a clear vision for customer data," said Tony Owens, CEO of Amperity. "He knows how to build platforms that define categories - and he knows how to do it at enterprise scale. His arrival marks a new chapter for Amperity as we double down on innovation and continue helping the world's largest brands turn customer data into business growth."
Dr Melnik is recognised for his experience in product transformation and scaling development teams, with a track record of delivering measurable outcomes. At Splunk, he contributed to the company achieving over USD $1 billion in annual revenue and played a role in developing a broad developer ecosystem. During his tenure at Cribl, he expanded the company's multi-product strategy and facilitated significant growth in the market.
Commenting on his appointment, Dr Melnik said:
"I've spent my career building tools that empower technical teams to solve hard problems efficiently. Amperity is doing exactly that - tackling one of the most complex challenges in the data space with the right mix of ambition, innovation, and customer obsession. I'm incredibly excited to join this talented team and help shape the next wave of product innovation for both our company and our valued customers."
Background and expertise
Dr Melnik holds a Ph.D. in Computer Science from the University of Calgary. He continues to contribute to academic research, particularly in software engineering and automation, and serves as a board director and strategy advisor to startups and private equity firms, including Insight Partners and Warburg Pincus.
Through his various roles, Dr Melnik has consistently driven initiatives that focus on product development, organisational scale, and market impact.
Strategic direction
The addition of Dr Melnik to Amperity's leadership is positioned to support the company's ambitions for its product roadmap and to reinforce its approach to customer data management. Amperity's platform is known for its use of AI-powered identity resolution, adaptable data models, and automated technologies aimed at helping businesses utilise customer data more effectively.
The company works with more than 400 brands worldwide, supporting organisations in travel, retail, finance, and hospitality sectors to drive insights and revenue using customer data. Its operations extend across several global cities, including Seattle, New York City, London, and Melbourne.
With Dr Melnik assuming the role of Chief Product Officer, Amperity continues to position itself to meet evolving demands in the martech space and to deliver on its strategic objectives in the customer data platform market.
