Creative Technologies stories
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Indian marketers face confidence gap despite growing AI adoption
3 days ago
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creative technologies
79% of Indian marketers plan to increase AI use, yet only 46% feel confident using it effectively, revealing a major confidence gap despite rising adoption.
Xero research shows small firms lag on AI
3 days ago
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creative technologies
Research reveals many small businesses in Australia, the UK and US are cautious about AI, despite growing confidence and benefits like time savings.
How Ridiculous sells 115,000 iced teas in 30 days worldwide
3 days ago
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creative technologies
YouTube group How Ridiculous sold 115,000 sugar-free iced teas in 30 days, topping Amazon US charts and selling out in Australia swiftly.
Appian embeds AI agents & Composer to modernise legacy apps
4 days ago
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creative technologies
Appian launches AI agents and Composer tools to embed AI in workflows, boosting legacy app modernisation and operational automation in enterprises.
Broadcom expands VMware Cloud Foundation for AI & open cloud
4 days ago
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creative technologies
Broadcom expands VMware Cloud Foundation with AI ReadyNodes and open networking, enhancing private cloud flexibility and easing AI integration for enterprises.
RØDE opens public voting for Creator of the Year Awards 2024
4 days ago
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creative technologies
Public voting is now open for RØDE's Creator of the Year Awards 2024, recognising digital content creators across YouTube, Instagram, TikTok and more.
RØDE launches compact Video S for creators at USD $499
4 days ago
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creative technologies
RØDE launches the compact RØDECaster Video S for solo creators, combining audio and video production at USD $499, streamlining content creation workflows.
Visa survey finds creators optimistic but need better banking
4 days ago
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creative technologies
Visa survey reveals 88% of digital creators expect growth, yet 62% still use personal accounts, highlighting a need for tailored business banking solutions.
Taurus rolls out digital PR service blending AI & SEO tools
4 days ago
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creative technologies
Taurus Marketing launches Taurus Digital PR, blending AI, SEO, and traditional PR to boost brand visibility and credibility online.
Tinybeans launches private Photo Store for easy family keepsakes
6 days ago
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creative technologies
Tinybeans launches a privacy-focused Photo Store on its iOS app, letting Aussie families print photo books and calendars from AUD $32.99, all made locally.
Adobe deepens AI strategy with hybrid models & agentic tools
Last week
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creative technologies
Adobe strengthens its AI strategy by blending proprietary and partner models with hybrid agentic tools to enhance creative workflows and platforms.
Globant & Riot Games team up to boost esports with new tech
Last week
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creative technologies
Globant partners with Riot Games to innovate esports fan engagement and AI features for League of Legends and VALORANT in a multi-year deal.
Australians spend 41 hours weekly online as digital ad spend surges
Last week
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creative technologies
Australians spend 41 hours weekly online, with digital ad spend surging to USD $20.7 billion, driven by social media and influencer marketing growth.
Qualtrics bolsters AI leadership team & pledges USD $500 million
Last week
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creative technologies
Qualtrics appoints AI veterans and pledges USD $500 million to advance purpose-built AI for transforming customer and employee experience management.
B2B tech CMOs face pressure to prove ROI amid wider remits
Last week
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creative technologies
B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.
CelcomDigi reaches 4 million with anti-scam campaign on TV & online
Last week
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creative technologies
CelcomDigi and Media Prima's anti-scam campaign has reached over 4 million Malaysians, raising awareness of online scams via TV and digital platforms.
RØDE unveils Wireless Micro Camera Kit for versatile audio
Last month
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creative technologies
RØDE launches Wireless Micro Camera Kit, offering versatile, professional audio with dual transmitters and universal camera compatibility for USD $149.
UK consumers prioritise trust & speed in digital purchases
Last month
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creative technologies
UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.
Tall launches AI Virtual Studio to revolutionise brand visuals
Last month
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creative technologies
Tall has launched Virtual Studio, an AI-powered service that creates high-quality, adaptable brand visuals without physical shoots, cutting costs and waste.
Exclusive: Bosch on blending AI with human creativity
Last month
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creative technologies
Bosch blends AI with human creativity under Sebastian Schwartze, transforming marketing, design, and innovation across the company while stressing care and ethics.