The Trade Desk stories - ChannelLife Canada

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TripleLift expands Pause Ads to more streaming platforms

Sat, 22nd Nov 2025

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martech

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digital entertainment

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streaming

TripleLift has expanded its Programmatic Pause Ads to Xumo and Plex widening CTV ad reach with interactive, non-interruptive formats.

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Snowflake, Acxiom launch AI platform for marketing data

Mon, 16th Jun 2025

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martech

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cdp

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data privacy

Snowflake and Acxiom have joined forces to launch a secure, AI-driven marketing data platform, revolutionising brand data access and privacy management globally.

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MiQ unveils Sigma AI platform to unify programmatic advertising

Fri, 6th Jun 2025

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hyperscale

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martech

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supply chain

MiQ has launched Sigma, an AI-driven platform uniting over 300 data feeds to streamline and optimise programmatic advertising globally.

Nexxen & The Trade Desk announce strategic data partnership

Thu, 22nd Aug 2024

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the trade desk

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nexxen

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managing director

Nexxen joins forces with The Trade Desk to bring automatic content recognition data to UK, US, Canada, and Australia, enhancing ad targeting in connected TV.